Privacy Policy

Everclimb Privacy Policy
Last Updated: June 2, 2026
This Privacy Policy explains how Everclimb LLC (“Everclimb,” “we,” “us,” or “our”) collects, uses, discloses, stores, and protects personal information when you use our websites, applications, products, and related services.
Everclimb operates multiple products and services, including:
Climbary, a mobile climbing diary and community experience for climbers;
AMPclimb, a web and mobile platform for climbing gyms, staff, routesetters, and gym operations;
related websites, including Climbary.com, AMPclimb.com, and any other website or service that links to this Privacy Policy;
related support, sales, marketing, events, communications, and business operations.
Together, these are referred to in this Privacy Policy as the “Services.”
By using the Services, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Services.
1. Summary of Key Points
Everclimb operates both Climbary and AMPclimb. Climbary is primarily used by climbers to track climbs, sessions, notes, route interactions, and gym updates. AMPclimb is primarily used by climbing gyms and staff to manage route tags, wall photos, resets, analytics, announcements, staff workflows, and related operations.
We collect information you provide to us. This may include account information, profile details, gym/staff information, climbing activity, diary entries, route interactions, support messages, uploaded photos, payment-related information, and other content you choose to provide.
We collect information automatically. This may include device information, app usage, log data, IP address, crash data, cookies, and similar analytics information.
Some climbing information may be shared with gyms when you interact with that gym. For example, if you mark a gym as your home gym, check in, interact with official gym routes, submit feedback, participate in events, or use gym-connected features, certain information may be visible to that gym’s authorized staff. Private diary notes, private climbing lists, private quick routes, and personal reflections are not shared with gyms unless you choose to share them or a feature clearly tells you that sharing will occur.
We do not sell your personal information. We do not currently sell personal information for money. We also do not currently share personal information for cross-context behavioral advertising as defined under certain U.S. state privacy laws. If that changes, we will update this Privacy Policy and provide any legally required choices.
We use service providers. We may use third-party vendors for hosting, authentication, payments, analytics, crash reporting, email, push notifications, maps, customer support, storage, and other business operations.
You have privacy rights. Depending on where you live, you may have rights to access, correct, delete, export, or object to certain processing of your personal information.
You can contact us. If you have questions or privacy requests, contact us at [hello@climbary.com], or [support@ampclimb.com].
2. Who This Privacy Policy Applies To
This Privacy Policy applies to personal information we process about:
Climbary users, including climbers who create accounts, track climbs, log attempts or sends, write diary entries, upload photos, follow gyms, check in, or use community features;
AMPclimb users, including gym owners, managers, routesetters, coaches, staff, administrators, and other authorized gym representatives;
gym members or visitors whose information may be processed through AMPclimb or Climbary features;
website visitors;
customers and purchasers, including users who purchase Climbary subscriptions, AMPclimb products, route tag supplies, or other offerings;
people who contact us, including support, sales, partnership, event, or marketing contacts.
Some Services are used by climbing gyms, businesses, or organizations. In those cases, the gym or organization may also determine how certain information is collected and used. For example, a gym may decide which staff members have access to AMPclimb, what wall photos or route tags are published, what announcements are sent, or how gym members participate in events. Where we process information on behalf of a gym or organization, that gym or organization may also have its own privacy obligations.
3. Information We Collect
We collect personal information in several ways: information you provide, information collected automatically, information generated through your use of the Services, and information we receive from third parties.
A. Account and Profile Information
We may collect information such as:
name;
email address;
username or display name;
password or authentication information;
profile photo or avatar;
optional profile details, such as pronouns, climbing experience, preferred discipline, home gym, goals, strengths, weaknesses, and climbing preferences;
account settings and preferences;
subscription or entitlement status.
B. Climbing, Diary, and Route Activity
When you use Climbary or gym-connected route features, we may collect information such as:
route attempts;
route sends;
flashes, onsights, completions, and projecting status;
grade, color, route type, hold type, movement type, setter, wall section, gym, and related route attributes;
climbing sessions;
session goals, session notes, and end-of-session notes;
diary entries, labels, reflections, and “No Climb” notes;
quick routes and private route logs;
private climbing lists, private wall photos, and private route tags;
route feedback, grade feel, fun rating, sentiment, or similar route survey responses;
route reset warning preferences;
interactions with official gym routes, private routes, quick routes, circuits, challenges, leagues, or competitions;
timestamps and activity history related to your climbing logs.
C. Gym, Staff, and Business Information
For AMPclimb and staff-related features, we may collect information such as:
gym name, location, website, contact details, and business information;
gym claim, ownership, or verification information;
staff names, roles, permissions, and gym-scoped access levels;
routesetter assignments, reset planning, route tags, wall photos, ghost routes, staff tasks, and operational workflows;
gym announcements, events, leagues, competitions, challenges, and related participant information;
member lists or gym relationship information, such as home gym status, check-ins, or participation in gym features;
business communications, support requests, product orders, and billing-related details.
D. User Content
You may choose to provide content through the Services, including:
wall photos;
route photos;
profile photos;
diary notes;
route notes;
feedback;
comments;
support messages;
event or announcement content;
competition or league submissions;
files or images uploaded for support or product use.
You are responsible for the content you submit. Please do not submit information you do not want processed under this Privacy Policy.
E. Location Information
We may collect location-related information when needed to provide gym discovery, check-in, route logging, gym search, maps, or location-based features.
This may include:
approximate location derived from IP address or device settings;
gym search location, city, state, or selected gym;
check-in information when you choose to check in to a gym;
precise device location only if you grant permission through your device or browser settings.
You can disable location permissions through your device settings, but some features may not work properly without location access.
F. Payment and Transaction Information
If you make a purchase, subscribe, or buy products through the Services, we may collect payment-related and transaction information, such as:
purchase history;
subscription status;
billing name and contact information;
product, quantity, order, fulfillment, shipping, and tax-related information;
payment processor identifiers.
We do not store full credit card numbers or full payment card security codes. Payment information is processed by third-party payment providers, such as Stripe, Apple, Google, or other payment processors depending on where and how you make a purchase.
G. Device, Usage, and Technical Information
We may automatically collect information such as:
IP address;
device type, operating system, browser type, and app version;
device identifiers;
mobile carrier or network information;
pages, screens, buttons, and features used;
time and date of access;
referring URLs;
app performance, crash reports, logs, and diagnostics;
approximate location derived from technical data;
cookie and similar tracking information.
H. Communications and Support Information
If you contact us, we may collect:
your name and contact information;
the contents of your message;
support tickets;
feedback;
survey responses;
call, email, or chat records;
information needed to investigate or respond to your request.
I. Information From Third Parties
We may receive information from:
authentication providers, such as social login providers;
payment processors;
gyms or organizations using AMPclimb;
analytics, crash reporting, or security providers;
marketing or advertising platforms;
public sources;
business partners;
app stores;
other users, if they interact with you through a feature.
The information we receive depends on your settings, the third party’s policies, and the feature used.
4. Sensitive Personal Information
We do not intentionally require users to provide sensitive personal information such as government identification numbers, precise biometric identifiers, financial account credentials, medical records, racial or ethnic origin, religious beliefs, political opinions, or similar sensitive information.
However, some optional features may allow you to enter information that could reveal sensitive details. For example, diary notes, body notes, injury notes, reflections, or climbing goals may reveal information about your health, physical condition, emotions, or personal life if you choose to include that information.
If you choose to provide sensitive information, we process it only as necessary to provide the feature, maintain the Services, comply with law, protect safety, or as otherwise described in this Privacy Policy.
We do not use profile photos or uploaded images for facial recognition or biometric identification unless we provide a separate notice and obtain any legally required consent.
5. How We Use Information
We use personal information to:
A. Provide and Operate the Services
create and manage accounts;
authenticate users;
provide Climbary diary, route logging, session, and gym connection features;
provide AMPclimb route management, wall photo, staff, analytics, reset, and gym operations features;
display gym, wall, route, and event information;
process route attempts, sends, feedback, and diary entries;
provide check-in, home gym, and gym discovery features;
support staff mode and gym-scoped permissions;
process subscriptions, purchases, orders, and product fulfillment.
B. Personalize and Improve the Experience
show relevant gyms, routes, route recommendations, session suggestions, or diary tools;
improve route discovery, diary organization, and climbing progress features;
remember preferences and settings;
improve app performance, usability, and product design;
develop new features.
C. Support Gyms and Staff Operations
help gyms manage routes, wall photos, reset planning, staff tasks, announcements, events, competitions, leagues, challenges, and analytics;
provide aggregate or gym-scoped insights to authorized gym staff;
support route feedback, route reset warnings, and operational alerts;
manage gym claims, staff roles, and permissions.
D. Communicate With You
respond to support requests;
send account, security, service, billing, or administrative messages;
send route reset warnings, gym updates, event notices, or other product notifications;
send marketing communications if permitted by law and your preferences;
request feedback or survey responses.
E. Process Payments and Orders
process purchases, subscriptions, invoices, refunds, taxes, shipping, and order fulfillment;
prevent payment fraud;
manage subscription entitlements.
F. Maintain Safety, Security, and Integrity
detect, prevent, and investigate fraud, abuse, spam, unauthorized access, security incidents, or misuse;
enforce our Terms of Service and other policies;
protect users, gyms, Everclimb, and the Services;
verify staff permissions and gym-scoped roles.
G. Comply With Legal Obligations
comply with applicable laws, regulations, legal process, and governmental requests;
maintain records required for tax, accounting, billing, compliance, dispute resolution, and legal purposes;
exercise or defend legal claims.
H. Create Aggregated or De-Identified Information
We may aggregate or de-identify information so that it no longer reasonably identifies you. We may use aggregated or de-identified information for analytics, product development, research, business reporting, benchmarking, and other lawful purposes.
6. How Climbary and AMPclimb Work Together
Climbary and AMPclimb are operated under the Everclimb umbrella. Some features are connected across both products.
For example:
gyms may use AMPclimb to create wall photos, route tags, routes, resets, announcements, events, competitions, leagues, or challenges;
climbers may use Climbary to view gym routes, log attempts and sends, track progress, follow gym updates, or receive reset warnings;
staff may use Climbary staff mode to perform limited gym management tasks if authorized by the gym;
gym staff may view certain gym-related activity and aggregate analytics related to official gym routes.
Private Climbary content is treated differently from gym-connected content. Private diary notes, private climbing lists, private quick routes, private route photos, and personal reflections are not shared with gyms unless you choose to share them or a feature clearly indicates that the content will be shared.
Gym-connected activity may be visible to authorized gym staff. If you interact with official gym routes, participate in gym events, submit route feedback, check in, mark a gym as your home gym, join a league or competition, or otherwise use a gym-connected feature, certain information may be made available to that gym’s authorized staff.
7. When We Share Information
We may share personal information in the following circumstances.
A. With Service Providers
We may share information with vendors and service providers that help us operate the Services, such as:
cloud hosting and database providers;
authentication providers;
storage providers;
payment processors;
app stores;
analytics providers;
crash reporting and diagnostics providers;
email and communication providers;
push notification providers;
mapping and location providers;
customer support tools;
shipping and fulfillment providers;
security and fraud prevention providers;
professional advisors, such as lawyers, accountants, and insurers.
These service providers are authorized to process information only as needed to provide services to us or as otherwise permitted by law.
B. With Gyms and Organizations
If you interact with a gym through Climbary or AMPclimb, we may share certain information with that gym’s authorized staff, depending on the feature used.
This may include:
profile information needed to identify you in gym-connected features;
home gym status or check-in status;
official gym route attempts, sends, feedback, and related route activity;
event, league, competition, or challenge participation;
route feedback, spinner alerts, or issue reports;
aggregate analytics and operational insights.
We do not share private diary notes, private climbing lists, private quick routes, or personal reflections with gyms unless you choose to share them or the feature clearly indicates sharing.
C. With Other Users
Some features may allow information to be visible to other users, such as:
profile information you choose to make visible;
friends, groups, partner board listings, circuits, competitions, leagues, challenges, or other community features;
content you choose to post, submit, or share publicly or semi-publicly.
You should assume that information you choose to share in public or community features may be seen by others.
D. With Payment Processors and App Stores
If you make a purchase or subscription, payment-related information is processed by the relevant payment provider or app store. Their handling of your information is governed by their own policies.
E. With Business Partners
We may share information with business partners when necessary to provide a feature, promotion, integration, product, event, or service that you request or choose to use.
F. For Legal, Safety, and Security Reasons
We may disclose information if we believe it is reasonably necessary to:
comply with law, legal process, or governmental requests;
enforce our Terms of Service or other agreements;
investigate fraud, abuse, or security issues;
protect the rights, property, or safety of Everclimb, users, gyms, staff, or others;
prevent harm or illegal activity.
G. In a Business Transfer
We may share or transfer information in connection with a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or similar business transaction involving all or part of Everclimb.
H. With Your Consent or Direction
We may share information when you consent, direct us to do so, or use a feature that clearly involves sharing.
8. Cookies and Similar Technologies
We and our service providers may use cookies, pixels, local storage, SDKs, and similar technologies to:
operate websites and apps;
keep you signed in;
remember preferences;
understand usage;
improve performance;
detect errors;
prevent fraud and abuse;
measure marketing effectiveness.
You can control cookies through your browser settings. Some features may not work properly if cookies or similar technologies are disabled.
Our mobile apps may use SDKs or similar technologies for analytics, crash reporting, authentication, push notifications, or app performance.
9. Analytics, Recommendations, and Automated Processing
We may use information to provide recommendations, insights, and analytics, such as:
route recommendations;
session suggestions;
diary organization;
climbing progress insights;
gym route distribution analytics;
reset planning insights;
aggregate route feedback;
staff-facing operational analytics.
These features are intended to improve the climbing and gym management experience. We do not use automated processing to make decisions that produce legal or similarly significant effects about you, such as decisions about employment, credit, housing, insurance, or legal rights.
10. Marketing and Communications
We may send you:
service-related messages;
account notifications;
security alerts;
route reset warnings;
gym updates;
event reminders;
product updates;
marketing communications;
promotional offers.
You can opt out of marketing emails by using the unsubscribe link in the email or contacting us. Even if you opt out of marketing communications, we may still send non-marketing messages related to your account, transactions, security, legal notices, or use of the Services.
You can control push notifications through your device settings.
11. Data Retention
We retain personal information for as long as reasonably necessary to provide the Services, maintain your account, comply with legal obligations, resolve disputes, enforce agreements, protect safety and security, and support legitimate business purposes.
Retention periods vary depending on the type of information, including:
Account information: retained while your account is active and for a reasonable period afterward;
Climbing logs and diary data: retained while your account is active, unless deleted by you or as otherwise required by law;
Gym route and operational data: retained as needed for gym operations, historical route records, analytics, resets, and service continuity;
Payment and transaction records: retained as required for tax, accounting, billing, refund, fraud prevention, and legal purposes;
Support communications: retained as needed to respond to requests, improve support, and maintain business records;
Backups: retained for a limited period according to our backup practices before being overwritten or deleted.
When information is no longer needed, we will delete, anonymize, or de-identify it, unless we are legally required or permitted to retain it.
Some route-related history may be preserved in archived, aggregated, or de-identified form to maintain gym analytics, route history, system integrity, and historical records.
12. Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
These safeguards may include:
authentication controls;
role-based access controls;
gym-scoped permissions;
encryption in transit where appropriate;
monitoring and logging;
secure cloud infrastructure;
access limitations;
internal policies and procedures.
However, no internet, mobile, cloud, or electronic storage system is completely secure. We cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your login credentials and using the Services in a secure environment.
13. Children and Minors
The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 without legally required consent.
If you are under the age of majority in your jurisdiction, you should use the Services only with permission from a parent or legal guardian.
If we learn that we have collected personal information from a child under 13 without required consent, we will take reasonable steps to delete it. If you believe a child has provided us personal information without appropriate consent, please contact us.
Some climbing gyms may offer youth programs, competitions, teams, or events. Where a gym uses AMPclimb or Climbary in connection with minors, the gym is responsible for obtaining any required parental or guardian consent and complying with applicable laws.
14. International Users and Data Transfers
Everclimb is based in the United States. If you access the Services from outside the United States, your information may be processed in the United States or other countries where we or our service providers operate.
Data protection laws in these countries may differ from those in your jurisdiction. Where required, we use appropriate safeguards for international data transfers.
15. Your Privacy Choices
Depending on your location and the Services you use, you may have the ability to:
access and update account information;
delete certain content;
request deletion of your account;
manage notification preferences;
manage location permissions;
opt out of marketing emails;
control cookies through browser settings;
manage app permissions through device settings;
request access, correction, deletion, portability, or other privacy rights.
To make a privacy request, contact us at [hello@climbary.com], or [kyle@ampclimb.com].
We may need to verify your identity before fulfilling certain requests.
16. U.S. State Privacy Rights
Residents of certain U.S. states may have additional rights under applicable privacy laws. Depending on your state and the law that applies, these rights may include:
the right to confirm whether we process your personal information;
the right to access personal information;
the right to correct inaccurate personal information;
the right to delete personal information;
the right to obtain a copy of personal information in a portable format;
the right to opt out of targeted advertising;
the right to opt out of the sale of personal information;
the right to opt out of certain profiling;
the right to limit certain uses of sensitive personal information;
the right to appeal a denied privacy request.
We do not currently sell personal information for money. We also do not currently share personal information for cross-context behavioral advertising as defined by certain U.S. privacy laws.
To exercise your rights, contact us at [hello@climbary.com], or [kyle@ampclimb.com].
If we deny your request and your state provides a right to appeal, you may appeal by contacting us and stating that you are appealing our decision.
We will not discriminate against you for exercising your privacy rights.
17. California Privacy Notice
This section applies to California residents and supplements the rest of this Privacy Policy.
A. Categories of Personal Information Collected
In the past 12 months, we may have collected the following categories of personal information, depending on how you use the Services:
CategoryExamplesCollected
Identifiers
Name, email address, username, IP address, account ID, device identifiers, mailing address, phone number if provided
Yes
California Customer Records Information
Name, contact information, billing information, transaction records
Yes
Protected Classification Characteristics
Optional profile details such as pronouns if you choose to provide them
Yes, if provided
Commercial Information
Purchases, subscriptions, product orders, payment processor records, transaction history
Yes
Biometric Information
Biometric identifiers or facial recognition templates
No
Internet or Network Activity
App usage, website activity, log data, interactions with features, crash data, cookies
Yes
Geolocation Data
Approximate location, gym search location, check-in information, precise location if enabled
Yes
Audio, Electronic, Visual, or Similar Information
Photos, wall images, route images, profile images, uploaded content, support communications
Yes
Professional or Employment-Related Information
Gym staff role, job title, gym affiliation, business contact information
Yes, if applicable
Education Information
Student records
No
Inferences
Climbing preferences, route recommendations, session suggestions, profile or usage insights
Yes
Sensitive Personal Information
Precise location if enabled; optional diary or body/injury notes if you choose to provide them
Yes, if provided or enabled
B. Sources of Personal Information
We may collect personal information from:
you;
your device;
your use of the Services;
gyms or organizations;
other users;
payment processors;
authentication providers;
analytics and service providers;
public or business sources;
app stores.
C. Purposes for Collection and Use
We use personal information for the purposes described in this Privacy Policy, including to:
provide and operate the Services;
manage accounts;
provide climbing diary and route logging features;
provide gym operations features;
process payments and subscriptions;
communicate with you;
improve and personalize the Services;
provide analytics and recommendations;
maintain safety and security;
comply with legal obligations.
D. Disclosure of Personal Information
We may disclose personal information to:
service providers;
gyms or organizations you interact with;
payment processors;
app stores;
analytics and crash reporting providers;
communication providers;
business partners;
professional advisors;
law enforcement or regulators when required or appropriate;
parties involved in a business transfer;
other users when you use public, social, community, competition, league, challenge, or sharing features.
E. Sale or Sharing of Personal Information
We do not currently sell personal information for money.
We do not currently share personal information for cross-context behavioral advertising as defined under California law.
If our practices change, we will update this Privacy Policy and provide required rights and choices.
F. Sensitive Personal Information
We do not use or disclose sensitive personal information for purposes that would require a right to limit under California law, unless we provide legally required notice and choice.
G. California Rights
California residents may have the right to:
know what personal information we collect, use, disclose, sell, or share;
access personal information;
request deletion;
request correction;
opt out of sale or sharing;
limit certain uses of sensitive personal information;
not be discriminated against for exercising privacy rights.
To exercise these rights, contact us at [hello@climbary.com], or [kyle@ampclimb.com].
H. Shine the Light
California residents may request information about certain disclosures of personal information to third parties for their direct marketing purposes. To make such a request, contact us using the information below.
18. European, UK, and Swiss Privacy Rights
If you are located in the European Economic Area, United Kingdom, or Switzerland, you may have rights under applicable data protection laws, including the right to:
access your personal information;
correct inaccurate information;
delete information;
restrict processing;
object to processing;
receive a portable copy of your information;
withdraw consent;
lodge a complaint with a supervisory authority.
Legal Bases for Processing
Where required, we rely on the following legal bases:
Legal BasisExamples
Contract
Creating accounts, providing Climbary and AMPclimb features, processing purchases, supporting subscriptions
Consent
Optional location permissions, certain notifications, certain marketing, optional sensitive information you choose to provide
Legitimate Interests
Improving Services, security, analytics, fraud prevention, business operations, support
Legal Obligation
Tax, accounting, compliance, legal process, regulatory requests
Vital Interests
Protecting safety in urgent situations
You may withdraw consent where we rely on consent, but this will not affect processing that occurred before withdrawal.
19. Canada, Australia, New Zealand, and Other Regions
Depending on where you live, you may have additional rights under local privacy laws. These may include rights to access, correct, delete, or complain about our handling of personal information.
To make a request, contact us at [hello@climbary.com], or [kyle@ampclimb.com].
20. Do Not Track and Opt-Out Preference Signals
Some browsers offer “Do Not Track” signals. There is not a universally accepted standard for how companies should respond to these signals.
Where legally required, we will honor recognized opt-out preference signals for applicable activities, such as sale, sharing, or targeted advertising. Because we do not currently sell personal information or share it for cross-context behavioral advertising, these signals may not materially affect our current practices.
21. Account Deletion and Data Requests
You may request to review, update, export, or delete personal information by contacting us.
If you delete your account, we will take reasonable steps to delete or de-identify personal information associated with your account, subject to legal, security, operational, and legitimate business retention needs.
Certain information may remain in limited circumstances, such as:
transaction records required for tax or accounting;
security logs;
support records;
records needed to prevent fraud or abuse;
information retained in backups for a limited period;
de-identified or aggregated analytics;
gym operational records where deletion would impair legitimate gym records, route history, or other users’ records.
Where possible, we will delete, de-identify, or disconnect information from your personal account.
22. Third-Party Links and Services
The Services may link to third-party websites, platforms, app stores, payment processors, social login providers, gyms, or other services.
We are not responsible for the privacy practices of third parties. Their privacy policies govern their collection and use of your information.
23. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
If we make material changes, we may notify you by posting an updated version, sending an email, providing an in-app notice, or using another reasonable method.
The “Last Updated” date at the top shows when this Privacy Policy was last revised.
Your continued use of the Services after an updated Privacy Policy becomes effective means you accept the updated Privacy Policy.
24. Contact Us
If you have questions, concerns, or requests about this Privacy Policy or our privacy practices, contact us at:
Everclimb LLC
[Insert Everclimb LLC Mailing Address]
[City, State ZIP]
United States
Email:
Climbary Support: [hello@climbary.com]
AMPclimb Support: [kyle@ampclimb.com]
25. Privacy Request Instructions
To submit a privacy request, please include:
your name;
the email address associated with your account;
the product you use, such as Climbary or AMPclimb;
your state or country of residence;
the type of request you are making;
enough information for us to verify your identity.
We will respond to privacy requests within the timeframe required by applicable law.